Design Exploration / Project 1

29.8.2023 - 11.10.2023 (Week 1 - Week 7)
Cheryl Voo Yie Qi / 0349878
Design Exploration / Bachelor of Design in Creative Media
Project 1 / HONOR Talent Competition submission

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INSTRUCTIONS

Project 1 / HONOR Talent Competition submission

For Project 1, we are required to participate in HONOR Talents Global Design Awards 2023, create our artwork,  and submit artwork compilation for one of the competition’s categories:

1. Wallpapers
2. Themes
3. Watches
4. Open design

Choose one of the design themes:

1. Cultural Prosperity · Celebration: A Totem of Renewing Festive Culture

Create with important traditional cultural elements of various countries, such as Lunar New Year, Mid-Autumn Festival, Dragon Boat Festival, Christmas, Mother's Day, Day of the Dead, Halloween and Eid al-Fitr.

2. Renewal of life · Return: Contemplate human beings' relationship with all things.

With sustainable development as the starting point, your creations must incorporate the concepts of environmental protection, biodiversity, energy conservation, and emissions reduction within the design details.

3. Genesis · The Future: Imagine the Innovative World of the Future

The world of the future will be constructed with the power of technology and art, using creativity and imagination.

I chose the first theme about Cultural Prosperity, and at first, I decided to create an artwork about Halloween, then Miss Anis suggested changing it to the Chinese Hungry Ghost Festival, so I decided to go with it. 

Fig 1.1, Initial idea for Halloween

Fig 1.2, Revised idea for Hungry Ghost Festival

Fig 1.3, Artstyle references

Here's my proposal/progress 1 in week 3:

Fig 1.4, Proposal/progress 1 (week 3)

After that, I continued to work on the idea and found more references online. I planned to make the ghosts, lanterns, and the lotus light in the river moving and floating for the looping animation. The narrative of the artwork has been written in week 5's progression update too.  

Week 5 progression update :

Fig 1.5, Progression (week 5)

Final Submission

Fig 1.6, Final Wallpaper

Fig 1.7, Final Foldable Wallpaper

Fig 1.8, Final Looping Animation

Fig 1.9, Final Design Elaboration

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FEEDBACK

Week 2 
- Can try doing the Chinese Hungry Ghost festival, since they have a similar color scheme. Highlight the reunion of family, and make it more meaningful not just on the surface.

Week 3
- Revise the rough sketch to better visualize how the artwork should look.

Week 4
- Have to work faster and start working on Adobe Illustrator and show the progress.

Week 6
- It looks fine, but can add more gradient to other elements to make it more united, the humans' clothes can change to brighter colors to make it more contrast to the "dead side". 

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REFLECTION

In this project, I'm not that satisfied with what I did as I didn't plan my time well caused it to be delayed during the progression. In the end, I still managed to complete it, and I quite like the animation loops, but I still have a lot of space to improve my illustration and animation skills. While doing the illustration in Adobe Illustrator, the art style I chose was grain/noise textured, the process of adding texture to it took a lot of time as it needed a lot of time to load the texture which also caused Illustrator to not responding most of the time, it's like riding a roller coaster as I don't know when will it crash, thank god I finished:)